Keepapitchinin, the Mormon History blog » Now That’s a Rock!

Now That’s a Rock!

By: Ardis E. Parshall - June 03, 2011

There’s no particular Mormon aspect to this advertisement in a 1905 issue of the Juvenile Instructor. It’s just another wild and weird Daynes Jewelry ad that I thought might make you laugh on a Friday —



  1. I’m not too concerned about the size of that diamond–I figure a few hundred years at my wages and I’d have it paid off.

    I am a bit worried about a lady with a finger that big, though!

    Comment by Mark B. — June 3, 2011 @ 11:32 am

  2. “Jewelers and Opticians” — an interesting combination.

    Comment by Paul — June 3, 2011 @ 11:37 am

  3. The optician part comes in where the special lens to take a close look notes: object in lens is much, much smaller than it appears….

    Comment by Rameumptom — June 3, 2011 @ 11:40 am

  4. “Pioneer Jewelers” established in 1862. I thought everyone was too busy building temples and killing crickets back then to be worried about buying diamonds. Can’t even imagine the expense for the polygamist families.

    Comment by MMM — June 3, 2011 @ 12:58 pm

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